Without a doubt, marketing is a cornerstone of any business. You may have a wonderful idea for a business and the skills and capabilities to make it a reality, but you must create awareness and loyalty from enough customers for it to be a success.
Knowing how to target your marketing investments wisely - both your time and your money - can make the difference between a struggling and a thriving business. It’s essential to know the tried and trusted principles and theories in marketing before you begin yours. Once you’re familiar with these, you need to know how to implement the most up-to-date developments in online marketing so you keep the edge in your market.
In this Marketing course, we take the introductory Marketing ideas included in our Start Your Business eBook and expand and add to them. We help you delve further into both the theory and the practical implementation of marketing techniques. This in-depth knowledge into all aspects of marketing a small, start up business will sharpen your perspective on how to build your brand, grow awareness of your business and attract the right customers. It will boost your confidence and belief in achieving your vision.
By the end of this eBook, we think you’ll have enough insight, inspiration and specific ideas about how to confidently market your business, you’ll be ready to hit the ground running.
What you will learn:- The tried and trusted principles and theory behind marketing
- The difference between ‘wants’ and ‘needs’
- Why market research is important
- What’s behind pricing your offer
- What a marketing plan is and how to create one
- Clever and effective marketing techniques you can implement on a very small budget
- What makes a brand powerful and how to build yours
- The importance of your website and how to fill it with great content
- Maximizing your SEO
- The power of social media
- Invaluable tips on implementing an online marketing strategy, presenting yourself so you’re well received, and managing your ongoing presence
- Modern sales ‘pitching’ and generating leads
Note: this eBook is a PDF version of the Eventtrix Market Your Business course.
Market Your Business eBook
2671 Students.
2671 Students.
Without a doubt, marketing is a cornerstone of any business. You may have a wonderful idea for a business and the skills and capabilities to make it a reality, but you must create awareness and loyalty from enough customers for it to be a success.
Knowing how to target your marketing investments wisely - both your time and your money - can make the difference between a struggling and a thriving business. It’s essential to know the tried and trusted principles and theories in marketing before you begin yours. Once you’re familiar with these, you need to know how to implement the most up-to-date developments in online marketing so you keep the edge in your market.
In this Marketing course, we take the introductory Marketing ideas included in our Start Your Business eBook and expand and add to them. We help you delve further into both the theory and the practical implementation of marketing techniques. This in-depth knowledge into all aspects of marketing a small, start up business will sharpen your perspective on how to build your brand, grow awareness of your business and attract the right customers. It will boost your confidence and belief in achieving your vision.
By the end of this eBook, we think you’ll have enough insight, inspiration and specific ideas about how to confidently market your business, you’ll be ready to hit the ground running.
What you will learn:- The tried and trusted principles and theory behind marketing
- The difference between ‘wants’ and ‘needs’
- Why market research is important
- What’s behind pricing your offer
- What a marketing plan is and how to create one
- Clever and effective marketing techniques you can implement on a very small budget
- What makes a brand powerful and how to build yours
- The importance of your website and how to fill it with great content
- Maximizing your SEO
- The power of social media
- Invaluable tips on implementing an online marketing strategy, presenting yourself so you’re well received, and managing your ongoing presence
- Modern sales ‘pitching’ and generating leads
Note: this eBook is a PDF version of the Eventtrix Market Your Business course.